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2 November 2022, Mateusz Pałka

How to Build Trust and Brand Awareness with the Help of Media Monitoring

Brand awareness is not only a problem for small, local and less known enterprises and organizations. Global companies that lead the way across various social media channels around the world are also struggling to maintain high brand recognition rates. The moment of its fluctuations most often occurs when companies introduce pioneering products to the market,...

5 April 2018, Robert Sadowski

How to facilitate communication in crisis situations?

Brand crisis, crisis management, crisis situations. The topic has been explored hundreds of times and everyone who deals with the brand’s surroundings should have it in a small finger. Therefore, this text will not be about the basics of dealing with such situations. This is material for someone who knows how to behave in a...

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