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28 February 2022, Robert Sadowski

Free media monitoring – help for Ukraine

Newspoint, comprehensive international media monitoring brand, introduces a free service for all Polish and Ukrainian institutions, local government organizations, public benefit units, foundations, associations and all support groups involved in helping Ukraine. Free access will be granted initially for a period of 90 days with the possibility of extension.

16 February 2022, Robert Sadowski

The influencer search engine in the Newspoint Panel

Newspoint, specializing in media monitoring, has released a new, developed influencer analytics module. It is a fully functional search engine for opinion leaders and the content they publish. The analytics covers activities on four social platforms: Facebook, Instagram, Twitter, YouTube.

8 December 2021, Robert Sadowski

Newspoint presents new website

The Newspoint company – specializing in comprehensive media monitoring – has implemented a new, responsive website. The new web better presents the current scope of services provided by the company and functionalities of the monitoring platform and media data analytics. Company content blog – which has been a separate internet site so far – merged...

13 October 2021, Robert Sadowski

Media monitoring is the key to optimizing brand communication

Media monitoring is the key to optimizing brand communication. This is the title of the interview with the CEO of Newspoint – Robert Stalmach, that came out on the blog https://blog.twingly.com/. Twingly is a leading provider of global data from social and news platforms. In the interview, the CEO of Newspoint, Robert Stalmach, addresses topics...


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16 February 2022, Robert Sadowski

The influencer search engine in the Newspoint Panel

Newspoint, specializing in media monitoring, has released a new, developed influencer analytics module. It is a fully functional search engine for opinion leaders and the content they publish. The analytics covers activities on four social platforms: Facebook, Instagram, Twitter, YouTube.

10 August 2021, Robert Sadowski

We are improving Facebook monitoring

Newspoint introduces a new, efficient and fast Facebook monitoring mechanism, important for everyone who is interested in the high quality of collecting and analyzing data from fan pages on this platform. Thanks to the integration with Facebook, each client of Newspoint media monitoring – with the access to this medium enabled – will be able...

30 July 2021, Robert Sadowski

Newspoint Features That You Might Not Know

Sometimes we use the same product almost every day, but we are not fully aware of all its possibilities. They can often increase the comfort of our work or save a lot of precious time. That’s why we present today some new, less known, or non-obvious features of Newspoint platform that you may find useful...

22 September 2020, Robert Sadowski

Instruction, how to set up simple queries in the Newspoint panel.

With this short instruction, we’ll show you how to set up simple queries in the Newspoint panel.

30 July 2020, Robert Sadowski

Newspoint functions that you probably don’t know

Sometimes we use a product almost every day, but we are not fully aware of all its possibilities. And they can sometimes make our work more comfortable or save a lot of time. That is why we are presenting some new, less known or unobvious features of the Newspoint tool, which may prove useful or...

26 February 2020, Robert Sadowski

Newspoint monitors TikTok

From the beginning of 2020, Newspoint – a media monitoring platform – has been expanding its offer with another key source – TikTok. Thus, it significantly increases the global coverage of monitored sources, which already exceeds 150 thousand news sites, 50 million social media sources, 1200 press titles and 200 RTV stations from 75 languages...

9 July 2019, Robert Sadowski

Discover the new possibilities of the Newspoint panel!

The social media market brings another challenges and opportunities. Our activities continue to develop and search for new solutions that allow building an ever-growing source base, as well as new modules and facilities that increase the capabilities, ergonomics and intuitiveness of the Newspoint panel. Check out our new solutions in the influencer industry and more.


28 February 2022, Robert Sadowski

Free media monitoring – help for Ukraine

Newspoint, comprehensive international media monitoring brand, introduces a free service for all Polish and Ukrainian institutions, local government organizations, public benefit units, foundations, associations and all support groups involved in helping Ukraine. Free access will be granted initially for a period of 90 days with the possibility of extension.

8 December 2021, Robert Sadowski

Newspoint presents new website

The Newspoint company – specializing in comprehensive media monitoring – has implemented a new, responsive website. The new web better presents the current scope of services provided by the company and functionalities of the monitoring platform and media data analytics. Company content blog – which has been a separate internet site so far – merged...

13 October 2021, Robert Sadowski

Media monitoring is the key to optimizing brand communication

Media monitoring is the key to optimizing brand communication. This is the title of the interview with the CEO of Newspoint – Robert Stalmach, that came out on the blog https://blog.twingly.com/. Twingly is a leading provider of global data from social and news platforms. In the interview, the CEO of Newspoint, Robert Stalmach, addresses topics...

30 August 2021, Robert Sadowski

Innovative Newspoint – Futurology ranking

Newspoint is not only comprehensive media monitoring, but it’s also an innovative approach totechnology, which we focus on when developing our application. All the more, we feel very honoredthat we are included in the ranking of the 90 most innovative companies using Machine Learning in Poland according to Futurology.


1 June 2021, Robert Sadowski

Kubota case study – how to use media monitoring

This is the story of how the 25 years old Polish company increased its brand awareness and customer engagement with impeccable media monitoring. Kubota is an immensely popular Polish brand that has been on the market for over 25 years. After successfully winning the hearts and feet of millions of Poles with its iconic flip-flops...

11 March 2021, Robert Sadowski

Social media analytics

Social media crosses borders, content is the king, and data-driven marketing is the magic that has transformed the entire consumer journey and marketing strategy to be more personalized and optimized. Social media is one of the key channels to reach consumers, and the possibilities of tracking and analyzing specific activities in these media are simply...

10 September 2020, Robert Sadowski

“Machine learning” changes media monitoring

When in 1984 the classic of today’s science fiction cinema, Terminator directed by James Cameron, was released, hardly anyone believed that at least half the visions presented in the script could ever come true. Android to an illusion resembling a man, sent from the future, from the world, where the rebels (people) are fighting a...

28 August 2020, Robert Sadowski

How to increase ROI using social media and SEO ?

As a company owner, you know that your social media activities contribute to many of the brand’s business objectives. However, in order to allocate larger budgets to larger-scale social marketing strategies, you need to know clearly, or at least have a similar knowledge, what return you can expect from this investment.

21 July 2020, Robert Sadowski

Media monitoring: new technological challenges

Year after year, media monitoring is becoming an increasingly popular tool in building a positive brand image. All kinds of organizations and corporations are fighting against the scourge of disinformation, which, unfortunately, is nowadays the driving force behind a wave of negative opinions, completely not based on facts. A thorough analysis of all publications, comments...

16 April 2020, Robert Sadowski

Newspoint records an increase in the number of podcasts

Podcasts are audiovisual modern form of expression. They were created as an alternative to blogging and writing texts on social networking platforms. These are programmes you can listen to anytime, anywhere. You don’t need a special music player to listen to podcasts – all you need is a computer or smartphone that supports digital audio...

8 April 2020, Robert Sadowski

Polish social media in a nutshell

The population of Poland slightly exceeds 38 million. More than 30 million users already use the Internet, which means a commitment of almost 79%. In relation to the world reality (57%) this is a high score, but comparing it to data from Western Europe (94%) or Northern Europe (95%) we still have a lot to...


15 May 2020, Robert Sadowski

ICCO World Report on PR in 2020

The International Consultative Organisation for Migration The Communications Committee (ICCO) is a global and clear voice in public relations and the communications industry. The ICCO Report The World of PR is the latest analysis of the state of the PR industry in 2020. Based on the responses of 3,000 agency heads operating in 41 ICCO...

28 August 2019, Robert Sadowski

“7 Wonderful in IT” report: How do selected Polish software houses build the employer’s brand?

As the results of a qualitative survey conducted among the leaders of the Polish programming industry indicate, a victorious organizational culture is based on 4 elements: a sense of a point and purposefulness of the company, shared values, inspirational leadership and teamwork combined with two-way communication. The publication is available free of charge at http://www.7wspanialychwit.pl/

15 April 2019, Robert Sadowski

“Hospice for the life of the unborn” Research Report

April 15th at the press conference in Wrocław, the premiere of the report from the study “Hospice for conceived life”  took place. It was created by the “Good Formula” foundation in cooperation with Newspoint and SW Research Market and Opinion Agency. We checked the Poles’ knowledge of perinatal hospices.

27 November 2018, Robert Sadowski

9. edition of the Social Media Monitoring Tools and Services report – a review of over 150 global social media monitoring websites

The Social Media Monitoring Reports and Services Report 2018, 9th Edition provides an accurate and objective review of new tools and technologies from around the world, used to efficiently manage social media channels and media monitoring, which facilitates the selection of these tools for implementation in specific business needs. Newspoint appeared in the Report as...

24 May 2018, Robert Sadowski

“Women in IT” – the premiere of the report

The percentage share of women among students at technical universities is constantly increasing, and more often girls decide to learn programming. On May 23, 2018, the Carrots Foundation, supporting women in the IT industry, presented the results of the analysis of the situation of women in the IT industry in Poland. The premiere of the...

21 March 2018, Robert Sadowski

Newspoint report: Generations in Poland and the need to monitor their growing activity

According to the Central Statistical Office, the number of residents in Poland at 30 June 2017 was 38.422 million women and men. By reaching more accurate data, we can analyze the number of people born in the following years. And hence, close to the statement, how many people currently represent specific generations. Generations whose names...

7 February 2018, Robert Sadowski

Summary of 2017 in social media with the eyes of Newspoint

The beginning of the year is the period of all summaries. Some comment, others anticipate, and we dug in our Newspoint utility for media monitoring, petabytes of words, hundreds of terabytes of data and billions of documents. We warmed up all hard drives to red. We analyzed entries archived in 2017 on popular social media...


1 June 2021, Robert Sadowski

Kubota case study – how to use media monitoring

This is the story of how the 25 years old Polish company increased its brand awareness and customer engagement with impeccable media monitoring. Kubota is an immensely popular Polish brand that has been on the market for over 25 years. After successfully winning the hearts and feet of millions of Poles with its iconic flip-flops...

11 March 2021, Robert Sadowski

Social media analytics

Social media crosses borders, content is the king, and data-driven marketing is the magic that has transformed the entire consumer journey and marketing strategy to be more personalized and optimized. Social media is one of the key channels to reach consumers, and the possibilities of tracking and analyzing specific activities in these media are simply...

11 August 2020, Robert Sadowski

Newspoint Guide – How to benefit from social media?

Newspoint has prepared another guide; this time we focused on the advantages of brand presence in social media. “How to benefit from social media” is a collection of ideas for business development, for every marketer and social media specialist, which are provided by meetings with users of the most popular social platforms in Poland. The...

26 June 2020, Robert Sadowski

How do I monitor the visibility of my website on Google? SEO indicators and tools.

Did you know that monitoring the website’s visibility at Google gives you the opportunity to rationally draw conclusions about how effective positioning activities are? Thanks to this, SEO specialists or website owners can observe on an ongoing basis what changes are taking place in the visibility of the site and the position of individual phrases...

29 January 2019, Robert Sadowski

Summary of 2018 in social media

Newspoint, as a media monitoring company, collects and archives millions of documents: posts, comments, articles, blog entries, graphic materials and photos. On the basis of the most-important sources for the brands on the Internet and entries, we are able to show annual trends, the most frequently posted days of the week and hours broken down...

20 December 2018, Robert Sadowski

20 ideas for a new content from media monitoring

Media monitoring allows you to achieve a competitive advantage at the level of many business areas. From PR, HR, customer service, product development and marketing, advertising and sales. The Internet is largely open and public. If someone speaks about the brand (whether positively or negatively), it is worth reacting quickly and participating in such a...

24 September 2018, Robert Sadowski

Internet monitoring in the service of brand safety

Brand safety is one of the most important problems of modern digital marketing. In the context of online advertising, the term “brand safety” refers to practices and tools that help ensure that information about the product or service does not appear in a place that may harm the manufacturer or service provider. Another aspect of...

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