28 August 2019, Robert Sadowski

As the results of a qualitative survey conducted among the leaders of the Polish programming industry indicate, a victorious organizational culture is based on 4 elements: a sense of a point and purposefulness of the company, shared values, inspirational leadership and teamwork combined with two-way communication. The publication is available free of charge at http://www.7wspanialychwit.pl/

7 August 2019, Robert Sadowski

Newspoint has prepared a guide “Effective activities in social media” for every marketer conducting promotional activities on social media platforms. 8 chapters contain tips focused on defining goals and KPIs, increasing efficiency, improving visibility, conducting systematic analytics and measuring effects, improving organizational matters and establishing security policy. The e-book was adorned with the advice of...

9 July 2019, Robert Sadowski

The social media market brings another challenges and opportunities. Our activities continue to develop and search for new solutions that allow building an ever-growing source base, as well as new modules and facilities that increase the capabilities, ergonomics and intuitiveness of the Newspoint panel. Check out our new solutions in the influencer industry and more.

21 May 2019, Robert Sadowski

The Newspoint analysis and marketing team has prepared a comprehensive “Media Audit” Guide for every marketer and PR-worker who moves with the times. It contains all the information how to analyze the media activity of your own company and brand and how to compare yourself with the competition. What to measure in individual channels to...

15 April 2019, Robert Sadowski

April 15th at the press conference in Wrocław, the premiere of the report from the study “Hospice for conceived life”  took place. It was created by the “Good Formula” foundation in cooperation with Newspoint and SW Research Market and Opinion Agency. We checked the Poles’ knowledge of perinatal hospices.

9 April 2019, Robert Sadowski

Today the first Polish influencer book “Influencer marketing from A to Z” had its premiere published by WhitePress. Newspoint took part in creating a compilation of the most inspiring profiles of Polish influencers.

27 February 2019, Robert Sadowski

Advantages of media monitoring and examples of use by local governments. In today’s era of the huge popularity of social media, everyone wants to be up to date with events that take place nearby. Nobody wants to be left out. In the company of friends and colleagues it is worth knowing what is going on...

12 February 2019, Robert Sadowski

Promotion in social media is a fantastic way to develop business marketing. It’s free, you can create your posts whenever you want and how often you want, and the reach of recipients is theoretically unlimited. Any online sales expert will say that there is no point in wasting time and energy sending content if you...

5 February 2019, Robert Sadowski

In order to operate effectively on social media platforms, you should consider the space in which we build our messages. You have to remember about competition and the industry environment, and above all about clients, customers and partners. Sometimes connecting all recipients in one place can lead to information noise and inefficiency of conducted communication....