27 January 2023, Robert Sadowski

New format available in data export

To meet the needs of Newspoint customers who use the panel for comprehensive media monitoring, a new functionality has been implemented.Searched publications from a project or tag can be additionally exported in .html format and received directly by e-mail. This form is very similar to the alert notifications sent by the tool.

22 December 2022, Robert Sadowski

TOP 25 best media monitoring tools for 2023

More and more marketers and PR specialists from SMEs and corporations use media monitoring tools. And not only them. The target group is PR agencies and HR agencies, promotion departments, sports clubs, local governments, public administration, foundations and associations. The goal is primarily to track mentions of your own brand and competitors, assess the overtones...

10 November 2022, Robert Sadowski

Effective media monitoring – how to choose the right keywords for your brand?

Media monitoring is based on keywords. First of all, they determine the subject of publications that we look for, observe and receive as part of the monitoring process. However, it is the correct entry of well-chosen phrases and their appropriate construction that make it possible to search for publications that are actually interesting to us...

27 October 2022, Robert Sadowski

How will media monitoring affect the near future of digital marketing?

For a long time, marketers and communications specialists have relied on the use of attribution and conversion tracking tools that observe and research customer journeys using cookies. However, knowing the full path of consumers to conversions is not so straightforward due to the availability of a variety of the latest devices that customers use to...

24 August 2022, Robert Sadowski

Fake news as a tool of disinformation

Everyone – in private or professional life, reading about sports, politics or the environment – has come across incorrect information, which we will not classify as public expression of extreme views or deliberate ridicule of an absurd situation (this is a specific form of fake news in which the recipient is aware of inconsistency with...

4 August 2022, Robert Sadowski

When does reflex matter? Real Time Marketing (RTM)

Currently, it is not enough to appear on the market with products or services. It is a must to be online, practically non-stop. A fanpage and paid advertisements do their job, but it is also necessary to monitor the activity of the environment on an ongoing basis – customers, competition, current trends and events. The...

7 July 2022, Robert Sadowski

Newspoint Dashboard Manual Guide

The Newspoint tool is used for media monitoring. Newspoint monitors all types of media (social media, portals, news websites, opinions, industry, vertical, forums, blogs, press and RTV). Provides worldwide coverage: 75 languages, 170 countries worldwide and the largest range of sources: over 16 thousand Polish websites and over 150 thousand foreign websites, the largest range...

2 June 2022, Robert Sadowski

Export statistics in the Newspoint panel

Newspoint, which specializes in comprehensive media monitoring, offers the ability to export data on which diagrams and statistics are created in the panel. This feature is intended to make it easier to create your own quantitative alerts and extract data into dedicated KPIs. 

28 February 2022, Robert Sadowski

Free media monitoring – help for Ukraine

Newspoint, comprehensive international media monitoring brand, introduces a free service for all Polish and Ukrainian institutions, local government organizations, public benefit units, foundations, associations and all support groups involved in helping Ukraine. Free access will be granted initially for a period of 90 days with the possibility of extension.

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